We will create a grocery market stocked with your favorite foods relabeled to properly reflect their true ingredients in their original brand elements. Most Americans do not realize what they actually eat. Part of this is due to their own apathy. The other part is a result of food companies’ clever advertising. With the rise of heart disease, diabetes, obesity, & food-related intolerances coupled with the growing economic disparities between rich & poor – America must take an honest look at its consumption. Re-labeled” highlights the intersection of the public’s disinterest in the truth about the food it consumes & the food industry’s exploitation of that apathy through the misrepresentation of food through deceptive marketing.
- Art form: Installation
- Year created: 2018